The purpose of b. is to offer a unique retail experience where shoppers can buy top-quality recycled and new fashion as well as receive cash or trade credit for items they sell to the store. 

 

Environmental and social responsibility are key values that guide b.’s success, and recycling of clothing is our vital contribution to the protection of the environment.

 

You may have thought you were just shopping for designer jeans, but at b. you are doing so much more. By taking part in the recycled fashion movement, you are showing your mad love for the environment.